Manager Marketing & PR Benelux


Job Description Manager Marketing & PR Benelux

In this amazing opportunity as a Manager Marketing & PR Benelux you will get the opportunity to bring the brand to the next level. You will be responsible to execute the global Marketing & PR strategy into the Benelux organization in which you can develop new (local) strategies for the Benelux in close cooperation with the Country Manager Benelux. This already very well-structured and professional organization is in an interesting transition period in which a great deal of attention and investment is currently being devoted to the development of digitization and infrastructure with the aim of making the organization fully ready for the future! So are you looking for a Strategic Marketing role were 're-branding' is a hot topic? This could be your next move!

What are your responsibilities as a Manager Marketing & PR;

  • You are ultimately responsible for coordinating all Marketing & PR activities in the Benelux, this includes multiple channels such as; Retail, Wholesale, Platin Franchise, Classic Franchise, Concession, Fashion Sale & Online
  • Creating the local strategy to increase brand awareness and desirability; you come up with marketing initiatives that contributes to the strategic goals of the organization
  • Translate the global marketing calendar into a local one (including PR, Social Media, CRM) that supports the overall local business objectives for all 3 countries
  • Liaise closely with the Country Director Benelux as well as with the Global Marketing Team in Germany
  • You'll work closely with the commercial teams to analyze all activities in all channels and you are the creative agencies' first point of contact
  • Ensure that all projects are delivered on time and you precisely control the budgets
  • You have an excellent eye for newly arriving trends
  • You are familiar with all digital developments and possibilities and take advantage of these

Within this role you will report directly to the Country Director Benelux and in-direct to the Marketing Director at HQ.

Company Profile

From a single retail store to one of the largest international fashion and lifestyle companies – from a small brand to a large brand family comprising various labels . As of its long-standing company history, this company can now look back on numerous successes and milestones.That is why they always give their best at work and in dealing with their colleagues and customers. This company wants to inspire their customers every day with new and great products, passion for trends, attention to detail and a convincing price-performance ratio.

Job Criteria Manager Marketing & PR Benelux

  • 5-10 years of experience with the creation and implementation of marketing strategies, preferably you have gained this specific experience within a fashion or lifestyle environment
  • As a person you are an enthusiastic, representative personality with strong communication skills and you have a natural talent to interact with different stake holders as well as colleagues
  • We are looking for a candidate with at least 5 years of relevant experience in working within a Marketing & PR department and you have affinity with coaching and inspiring employees
  • Building a brand is your main focus, it's a must that you have experience, knowledge and that you have the capabilities to build a brand within a international and corporate environment
  • You are able to work independently and systematically, and you have a proactive work attitude and a hands-on mentality
  • In this position you will travel very regularly, also an overnight stay in the region is part of your job
  • You are well educated with a Bachelor within Marketing/Communication
  • Stronge use and apply of MS Office package (Word, Excel, Outlook, PowerPoint), also knowledge of Adobe programs; Photoshop, InDesign and Illustrator
  • Knowledge of MailChimp is a big plus
  • Fluently in Dutch and English, some knowledge of German and French is a plus
  • You possess a driver’s license

More information

Our customer is an international fashion- and lifestyle company with its headquarter located in Germany. The mission of the company is to create fashion for everybody and every occasion. Since founded in the '60's the company has grown into one of Europe’s most significant clothing brands. Thanks to the dedication, team spirit and the talent of the around 5.000 employees this brand is successful in multiple countries around the globe. The headquarter for the Benelux region is located in the South of The Netherlands.


North Holland, South Holland, Utrecht, North Brabant, Netherlands, Belgium, Antwerp

Publication date


Contact person

Ananda Erich

Ananda Erich
Ananda Erich
Phone +31 (06) 2935 3482
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Manager Marketing & PR Benelux